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As mentioned in a previous posting, Google AdWords will adding "Landing Page Load Times" factors into their Quality Score algorithm.

Google have update the MCC to now allow you to analyse your landing page load time. You can find out how to do this here.

Basically, it just tells you if there are any problems, no numerical value is given and it doesn't advise on what Google require to be a "Good" load time.

To ensure your ads are not effected, we highly recommend you perform tests on all you landing page URL's using multiple browsers at different times of the day.

Google does offer some tips on Improving your landing page load time, so take a look and ensure you are ready for when this new factor is live (June/July 208)

For more information on Google's new landing page load time, click here.

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Copyright (C) 2007 Alain Georgette / Copyright (C) 2006 Frantisek Hliva. All rights reserved.